Role: Graphic Designer
Deliverable: Sponsorship Deck
Budget: $1,500
As a result of the strategic visual approach:
The sponsorship deck set a new standard for future conference materials, serving as a template for continued growth and outreach.
The design work led by Kaylyn directly contributed to the strong visual cohesion and professional presentation of GovTechCon 2024, helping to secure sponsorships from major industry leaders including AWS, Deloitte, Markon, and Yellow Tail Tech. The sponsorship deck not only elevated the brand perception of the event but also served as a key tool in communicating impact, reach, and ROI to potential partners.
The event saw record-breaking attendance with over 2,500 government tech professionals participating.
As the graphic designer for GovTechCon 2024, Kaylyn led the development of a cohesive visual identity for the conference, aligning design elements with the event’s core mission of empowering the next generation of government technology professionals. A standout contribution was the design of the official sponsorship deck, which played a key role in securing high-profile sponsors such as AWS, Deloitte, Markon, and Yellow Tail Tech.
The sponsorship deck was crafted to reflect the event’s forward-thinking theme, “Welcome to the Future of GovTech,” while highlighting compelling metrics — over 2,500 attendees, 50+ speakers, and 40+ sessions. Through a visually impactful and strategically structured presentation, the deck clearly communicated the value of partnership, directly contributing to the event’s successful sponsorship outcomes.
GovTechCon 2024 exceeded its sponsorship goals, attracting both returning and first-time partners.
The visual assets received praise from sponsors and stakeholders for their clarity, professionalism, and alignment with the event’s future-forward theme.